SET YOUR GOALS
Know what you want to accomplish from your giveaway. If you focus on giving away prizes that are relevant to your target audience, your sweepstakes will generate better results.
Grow your email list and reach a broader audience.
Increase in followers on platforms like Facebook, Twitter and Instagram.
Give a boost to your brand image by creating brand awareness.
Support your business goals by targeting specific audience and acquiring new customers.
Know what you want to accomplish from your giveaway. If you focus on giving away prizes that are relevant to your target audience, your sweepstakes will generate better results.
Only ask for must-have information. Don't clutter your page with too many form elements or too much information. Consider how your form looks on mobile devices.
Put some thought into how you're going to promote your giveaway. Use your existing social media platforms to announce these with compelling images for your posts.